“The FBI is warning the public that criminals exploit generative AI to commit fraud on a larger scale. Create a secret word or phrase with your family to verify their identity.”

FBI Public Service Announcement, December 3, 2024

A secret codeword can provide an easy, and affordable way to safeguard your loved ones from AI voice scams.

“I like the code word idea because it is simple…,” says Hany Farid, a professor at the University of California, Berkeley, who has studied audio deepfakes. “Right now there is no other obvious way to know that the person you are talking to is who they say they are.”

Hany Farid, Scientific American (quoted by Ben Guarino), May 6, 2024

Frequently asked questions

What are AI voice scams?

AI voice scams occur when criminals use artificial intelligence to clone the voice of someone you trust, typically a family member. They can do this using only a few seconds of audio, and the goal is to trick victims into sending money or revealing sensitive information.

Here is how these scams usually unfold:

Voice Cloning:
Scammers use AI tools to clone a person’s voice based on audio found on social media videos or even voicemail messages.

Impersonation Call:
They then call a family member or other trusted contact pretending to be that person. They often claim there is an urgent problem, such as “Mom, I’ve been in an accident” or “It’s me, your grandson, and I lost my wallet and need help.”

Emotional Manipulation:
Because the voice sounds convincing, victims are more likely to panic and respond quickly without checking whether the call is real.

Financial or Data Theft:
Victims may transfer money, share passwords, or provide other personal information before realizing the voice was fabricated by AI.

Am I really a target for Ai voice scams?

Yes, anyone can be the target of an AI voice scam. A recent survey from McAfee Security found that 25% of people have either been targeted themselves or know someone who has.

Here’s why:

Voice samples are easy to find.
Scammers can clone someone’s voice using short clips from social media, YouTube, or voicemail greetings. This means anyone who has ever posted audio or video online could be at risk.

Targets are chosen for emotional or financial leverage.
Criminals often focus on people they believe they can emotionally manipulate, such as parents or grandparents who want to help someone they care about or trust.

No technical expertise is required anymore.
Voice-cloning tools are inexpensive and simple to use, allowing scammers to create convincing imitations within minutes.

How does a Secret Codeword work?

Secret Codeword™ is a shared secret word or phrase that helps your family verify identity during suspicious or emotional phone calls. Each codeword is printed on a Secret Codeword™ Hologram Card along with a unique image that makes it easy to remember and quick to recall. The back of every card includes clear instructions and a simple plan of action, so each family member knows exactly what to do during a potential scam call.

Share your codeword privately and securely—never by phone, text, or email. You can mail identical Hologram Cards to trusted family members so everyone receives the codeword safely. Grandparents and older relatives are often targeted by phone scams, so it’s especially important that they know the codeword. Many families find it helpful to give them their own card so the codeword is always accessible.

If you receive a call that feels urgent or unusual, ask for the Secret Codeword. If the caller cannot provide it, hang up and contact the person being impersonated using a known number. This simple check can stop even the most convincing AI voice clones.

Make sure everyone understands the codeword and when to use it. If it’s ever shared or compromised, you can replace it at any time with a new Secret Codeword or a Multi-Code Set.

What is your Zero Tech, Total Trust guarantee?

Our Zero Tech, Total Trust guarantee ensures your Secret Codeword™ is assigned randomly from sealed mylar packages and never connected to any digital customer data. Since your Secret Codeword is never logged or linked to your account, there are no records for hackers to breach, exploit, or steal.

How do I know Secret Codeword isn't a scam?

Great question. In a world where AI can clone voices, it’s smart to question everything.

Our company was founded to design secure, fraud-resistant systems. We generate thousands of unique codewords and fulfill orders from sealed mylar envelopes without ever knowing or recording your codeword. We also maintain strict operational controls and follow processes informed by ISO 9001 quality-management principles.

But even if you’re unsure, you have two simple ways to feel completely confident:

1. Personalize your codeword.

If your Secret Codeword is “Bald Eagle,” you can make it your own by adding a small twist, such as “Bald Eagle 2026.”

This gives you extra peace of mind while still benefiting from the card’s visual memory aid, gamification features, optional cards for trusted relatives, and a clear plan of action for handling suspicious calls.

2. Use a Multi-Code Set.

A Multi-Code Set gives you several codewords to choose from, adding an extra layer of flexibility and confidence.

Can I use an app for verification instead?

Apps help with account security, but many verification apps and device features run on networks and can be manipulated, phished, or spoofed. Elderly relatives, young children, or less tech-savvy users may not consistently use or understand digital tools, leaving gaps in protection. Our card is offline and human-verified. It is the simplest, clearest check when someone calls.

AI can mimic voices and faces, but it can’t read your mind. Our Secret Codeword™ Hologram Card gives families one simple, private way to verify each other. No apps. No logins. No data collection. Just a physical card with a secret codeword that only you and your family know.

Can I make my own codeword?

You can create your own codeword, but the Secret Codeword™ Hologram Card provides a more secure, reliable, and purpose-built solution than a do-it-yourself method.

Each Secret Codeword Hologram Card features a low-frequency, high-recall word or phrase paired with a unique identifying image. This word and image pairing incorporates elements of gamification, which makes the codeword easier to remember and quicker to recall, especially in a stressful or urgent situation.

In addition to its recall benefits, a Secret Codeword Hologram Card provides a clear and structured action plan for using your codeword during potential scam calls. If your codeword is ever compromised, you can update your protection at any time by using Multi-Code Sets or replacement Hologram Cards.

Secret Codeword also allows a option to provide protection to trusted relatives outside your household. You can mail identical safety sealed Hologram Cards directly to family members so they receive the codeword securely, without the risks that come from sharing it over the phone, text or email.

While creating your own code is possible, A Secret Codeword Hologram Card delivers a more robust, memorable, and comprehensive safety system specifically designed for identity verification during high-risk phone calls.

What should I do if a caller fails the Secret Codeword verification?

1. Hang up immediately.

2. Call the family member being impersonated on a known and trusted number to confirm the fraud.

3. Warn other family members because scammers often reuse the same information.

4. Report the call to the Federal Trade Commission on their website ReportFraud.ftc.gov. Simply visit the website and click“Report Now.”

What is your return policy?

30-Day Return Policy

We want you to be completely satisfied with your purchase.

Returns

  • You have 30 days from the date of delivery to request a return.

Return Shipping

  • Customers are responsible for paying return shipping costs.
  • We recommend using a trackable shipping service, as we are not responsible for lost or damaged return shipments.

How to Start a Return

  1. Contact us at secretcodewordhq@gmail.com with your order number and reason for return.
  2. Once your return is approved, we will provide return instructions.
  3. Ship the item back to us within the approved timeframe.

Refunds

  • Approved refunds will be issued to your original payment method within 5–10 business days.

Damaged or Incorrect Items

  • If you receive a damaged or incorrect item, contact us within 48 hours of delivery with photos, and we will resolve the issue.

“A global McAfee survey of over 7,000 adults found that 25% of adults had either been targeted by an AI voice scam themselves or knew someone who had.”

— McAfeeBeware the Artificial Impostor, May 2023

“Believe nothing you hear and only half that you see”

Edgar Allen Poe, 1845